Senior Product Manager

Vantive is a vital organ therapy company on a mission to extend lives and expand possibilities for patients and care teams everywhere. For 70 years, our team has driven meaningful innovations in kidney care. As we build on our legacy, we are deepening our commitment to elevating the dialysis experience through digital solutions and advanced services, while looking beyond kidney care and investing in transforming vital organ therapies. Greater flexibility and efficiency in therapy administration for care teams, and longer, fuller lives for patients— that is what Vantive aspires to deliver.

We believe Vantive will not only build our leadership in the kidney care space, it will also offer meaningful work to those who join us. At Vantive, you will become part of a community of people who are focused, courageous and don’t settle for the mediocre. Each of us is driven to help improve patients’ lives worldwide. Join us in advancing our mission to extend lives and expand possibilities.

•Defining the strategy* for the business

•Conceptualization of marketing ideas and themes to run campaigns and activities

•Monitor implementation of marketing ideas and activities in coordination with the sales team

•Own of brand communication(paper and digital)

•Need Gap Analysis of the category for new product launch

•Developing and implementing a business-wide go-to-market plan (GTM)

•Conducting periodic reviews of GTM and measuring engagement/activities and business output

•Design and implement activities along with Medical Affairs for KOL advocacy

•Driving digital marketing like email campaigns, online marketing and use of digital media’s for promotion

•Aggregate and use competitive intelligence to devise a national marketing strategy

•Maintain MIS for and report on key global franchise projects

•Understand and provide inputs on market trends, shifts related to product usage

•Accountable for  marketing spend

•Running dashboards and utilizing SFE for analytics and in sighting

•Collaborate with BUM/SM on driving product pricing

•Design and drive SPIFs (Special Product Incentive Fund)

•Drive sales team engagement activities like Cycle meets, monthly review meetings etc.

Reasonable Accommodation

Vantive is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information. Form Link

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